Business Policy & Strategic Management

BUSINESS POLICY & STRATEGIC MANAGEMENT Objective This course in Business insurance and strategical instruction is framed to help the students to mark the concepts related to Business Policies and strategic Management so as to scan how a successful Business Policies and Strategies are framed at diametrical levels of Management for organizational success and smooth functioning of an organization in todays dynamic environment. I Introduction to Business Policy & Strategic Management 9% Definition, Concept, Objective and Significance The levels at which strategy operates feature film of Strategic Management An Overview Strategic Management Process Concept of Strategic Decision Making II dodge Formulation 20% Understanding Strategic Intent Vision, Mission, Business Definition, Goals and Objectives Concepts of Strategic Stretch, Leverage & Fit Environment approximation Concept & Environmental Sector PEST epitome organisational estimation Concepts & Capability Factors Port ers Value Chain Model theoretical account for developing Strategic Advantage SWOT depth psychology as a Tool for assessing Organizational Capabilities and Environment Opportunities Type of Strategies Corporate Level (Concept of jet Strategies) , Business Level and Functional Level. Guidelines for Crafting Successful Business Strategies III scheme Analysis and extract 22% Corporate Level Strategy Analysis BCG intercellular substance & GE 9 cell Matrix, Business Level Strategy Analysis Life Cycle Analysis, Porters Five Forces of Industry Analysis Concept of Strategic Decision Making. Subjective Factors in Strategic Choice and Process of Strategic Choice IV Strategy Implementation 18 % interrelation Between Strategy Formulation and Implementation Aspects of Strategy Implementation An overview of Project, adjective Implementation, Resource Allocation Structural Implementation An overview of Structural Consideration, Structure for Strategies. behavioural Implementation An overview of Leadership, Corporate Culture, Corporate Politics and Use of Power, Personal determine and Business Ethics. Functional /Operational Implementation An overview of Functional Strategies. V Strategy Evaluation and chasten 13% An Overview of Strategic Evaluation and Control Strategic Control and Operational Control Techniques for Strategic Evaluation and Control Role of Organizational Systems in Evaluation Mc Kinseys 7s Framework. VI. Cases in Strategic Management 18% Minimum five cases encompassing the above topics to be analyzed and discussed in the class. Cases to be incorporated in Question Paper