Pizza Hut Project Pakistan

AcknowledgementFirst of alone we thanks to ALLAH ALMIGHTY, nearly beneficent and most merciful who made us able to complete our given project success all-embracingy. In short words, to pack our modest gratitude to our loveable PARENTS, who at each and every(prenominal) moment prays for our success. We ar besides deeply thankful to maam ummara yousaf who guide us in a surmount mood to every aspect. And support us every time. Thank you either, without you this could have non being possible.Executive summaryThe main conclude of this project is to study the Principals of managements and the implements of the rules and other things that we studied in course principals of instruction on Telecommunication social club Telenor. For this purpose, we visited the Telenor Customer armed service and sales sum total located in Gujranwala and we asked umteen questions and concepts regarding to management of Telenor. We gathered information most Telecommunication Company, PTA rules and regulations for Telenor, collecting competitors knowledge and put all these information in our project report.Moreover, we discuss Business Analysis of Telenor which includes Telenors market sh be, PEST analysis, SWOT analysis and Porters cinque competitive forces, market growth rate, BCG Matrix and other things related to line of credit analysis.We add all that things in this project that grant ease to readers and our instructors very high information about our project and also about Telenor. In the end we hope that this project will chair high informative for all of us.1.1 Objectives of study We visit the pizza pie pie pie army hut for collecting information about the organization, and for this we made Questionnaire. The main objectives atomic number 18Part1 patience Introduction1.2 Industry IntroductionFast victuals is the term given to intellectual nourishment that washstand be prep ard and served very quickly. While any meal with imprint preparation time st ern be considered to be prompt nutrient, typically the term refers to food sold in a eating place or store with preheated or precooked ingredients, and served to the node in a packaged form for take-out/take-away1.3 Company history The world-ren holded pizza pie fibril, globally cognise as pizza field hut was initiated in the year 1958 by brothers Dan and bounder Carney. pizza sea chantey is an American eatery chain and world- full franchise. It plug-in items including a wide range of Starters, Soups & Salads, Pastas, Sandwiches, Desserts and Beverages.1.4 Company history in Pakistan pizza pie army hut initiated its operations in Pakistan with its first restaurant way back in 1993.Over 43 outlets spread all across Pakistan The critically acclaimed topping, fearful Tikka, which has swept the world since its creation, was introduced for the first time in Pakistan. Our Customers privilege us because of our innovational results and concepts, and the consistently high level of services.Part2 phoner Introduction2.1 Company IntroductionPizza Hut is an American restaurant chain and international franchise that offers different styles of pizza along with side dishes including salad, pasta, Buffalo wings, breadsticks, and ail bread. Corporately known as Pizza Hut, Inc., it is a subsidiary of Yum Brands, Inc., the worlds bigheartedst restaurant federation. As of 2012, there were to a greater extent than 6,000 Pizza Hut restaurants in the united States, and more than 5,139 store locations in 94 other countries and territories around the world.Competitors Introduction2.2 Dominos PizzaDominos Pizza is an American restaurant chain and international franchise pizza pitch shot corporation headquartered at the Domino Farms Office Park campus in Ann arbour Township, Michigan, United States, near Ann Arbor, Michigan. Founded in 1960, Dominos is the second-largest pizza chain in the United States (after Pizza Hut) and the largest worldwide, with more tha n 10,000 corporate and franchised stores in 70 countries. Dominos Pizza was sold to Bain Capital in 1998 and went public in 2004.2.3 pop Johns Pizza pa Johns Pizza is the third largest take-out and address pizza restaurant chain in the United States (behind Pizza Hut and Dominos Pizza), with headquarters in Jeffersontown, Kentucky, near Louisville Its catchword is Better Ingredients. Better Pizza. Papa Johns. Internationally, there are over 4,000 Papa Johns establishments, including over 2,600 in the U.S. and the remainder spread among 32 other countries. In September 2012, Papa Johns Pizza opened its 4,000th Restaurant, in New Hyde Park, NY. The company celebrated the heretoforet by giving away 4,000 free pizzas to customers throughout New York City2.4 Products and services introduction1. complainer Tikka A specially veritable recipe for Pakistan exceed with chicken tikka and onion plants chicken tikka is widely used pizza hut in Pakistan because of its taste and have large ma rket share.2. wimp Fajita An authentic taste of Mexico, marinated chicken, onions and green peppers with special herbs and spices. After chicken tikka fajita is front- have a bun in the ovenner pizza in Pakistan because of its spicy taste is mostly famous in teenagers.3. Afghani Tikka A brisk addition topped with Afghani Tikka chunks and onion on a special baty pizza sauce.4. Shawarma Pizza An innovative treat- sure to become a house favorite This pizza boasts of fill up of Lebanese style meat, onions, olives, tomatoes, jalapenos and mozzarella cheese. Specially garnished with a shawarma sauce, this ones sure to excite5. Super SupremeEnjoy a delightful blend of beef pepperoni, smoke-cured chicken, cabanossi, beef, onions, green peppers, olives & mushrooms with double the amount of topping.6. Salad Bar A scrumptious build of garden fresh vegetables that will tempt you to create your very own favorite salad topped with our classic dressings.7. BBQ Chicken Spin Rolls BBQ Chick en chunks rolling in light tortilla bread, suffered with red and green onions, mozzarella & parmesan cheese and a berth of butter. Served with BBQ sausce its bound to leave a lasting impression8. Pizza Hut Platter 2 Our flaming wings, a portion of spicy wedges and four many pieces of our BBQ chicken spin rolls, rolled in light tortilla bread, sprinkled with parmesan and mozzarella cheese. Served with a pearl sauce.9. Soft drinks2.5 DessertsStrawberry Cheesecake A scrumptious strawberry mark flavored cheesecake, generously topped with strawberries and thick strawberry sauce garnished with sauce and whipped cream. A sweet way to end the dayIce Cream Two scoops of ice cream (strawberry, chocolate or vanilla) topped with your choice of chocolate or strawberry sauce, with wafers.2.6 Mission and value statementMission We take pride in making a perfect pizza and providing courteous and helpful service on time, all the time. Every customer says, Ill be back imagination Pizza Huts vision is to be the worlds best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness and value, so that they make every customer in every restaurant smile.2.7 Complete value dodge of an organization1. Core Values-describe the attitude and character of the organization- found in code of post.2. Protected values- Protected through rules standards and certifications, in the areas of health, environment and safety.3. Created values-that shareholders expect in return for their contribution to the firm- found in stakeholders theory, Business ethics4. share Value- Establishes a link between pipeline strategies (Competitiveness of the company) and corporate social responsibility.2. 8 Core ValuesMake it Easy Were practical. We dont complicate things. Everything we produce should be easy to understand and use. Because we never forget were seek to make customers lives easier. celebrate promises Everything we set out to do should work, or if it doesnt, were here to help. Were about delivery, not over promising, actions not wordsBe inspiring We are creative. We strive to bring zipper to the things we do. Everything we produce should look nigh(a), modern and fresh. We are passionate about our line of work and customers.Be Respectful We acknowledge and respect local cultures. We do not misfortunateer one formula worldwide. We call for to be a part of local communities wherever we operate. We believe loyalty has to be earned.Business Analysis of Pizza Hut Goals of the organizationThey want to have the most loved and trusted branded restaurants and delivery units, a great franchise network, great food, great service assets and result great value for their customers. Their passion starts with their throng, as it is their people that make the difference. They want to be loved and trusted, not only by their customers, but by their employees as well.PEST Analysis Political environment- Economic milieu Social Enviro nment Technological EnvironmentI. POLITICAL ENVIRONMENTPolitical issues include regulatory mold work operating in judicial system which may tinge the business in different ways. thither are not many political factors in Gujranwala affecting Pizza Hut as is deficiency of competition. Factors such as laws on business employment, pollution and taxation admit on the organization which it has to follow regarding the rules.II. ECNOMIC FACTORSIf the countys economy is better so the GDP of the country will be good, this is a green manoeuvre for the business as the per capital income of the people will be increase and they will spend more money. In our survey we came to know that most of the people in the beginning of the months spend more and they visit pizza hut very often. When the inflation rate increases the cost of raw hearty also increases and this leads towards high prices of the products and vice versa.III.SOCIAL FACTORSPizza hut is a international and it is basically origina ted from America so the organization is overwhelmed by western culture. There are social forms of society which consist of Upper class, sum class, middle upper class, lower class and lower class. Every country has ethnic norms, values, beliefs and religion which can affect the organization.IV. TECHNOLOGICAL FACTORSNow a days technology is improving so as baking and thawing ovens will be of new and efficient technology and will provide efficient service. Due to new technology there are new ways of marketing equivalent internet telemarketing and the organization can advertise their products with lots more faster pace. Computer based customer data that is MIS (managing information system) helps in collecting customer data, daily transactions, future(a) forecasting and decision making. New vehicles will make their service more efficient.SWOT Analysis Perform SWOT analysis of the organization Strengths Weaknesses Opportunities ThreatsI. StrengthsPizza Hut is the market leader in pro viding different products of pizzas as there are no competitors in this sector. There good image makes the organization more strong. Pizza Hut is providing good taste, quality products with qualified supply, good air travel and hygienic environment. They are specialized in pizzas. Motivation level of staff is very high which make the organization more prosperous. They are ISO (International beat Organization) certified. They have enough resources for operating different activities of the organization. They are providing free habitation delivery service. They have created monopoly in this sector. Another big Strength and even a Competitive Advantage is the fact that they have a full service restaurant as well as delivery services. It is the biggest chain of restaurant that provide dine in facility in Pakistan. close of Pizza Huts competitors do not have restaurants. Because of the restaurant, Pizza Hut can market too many different segments that other pizza chains cannot. For ex ample, Pizza Hut can market to families much easier than Dominos.II. WeaknessesHowever, the fact that Pizza Hut does have a restaurant to run is also a weakness. Pizza Hut has high overhead costs, repayable to the restaurant that other competitors dont have to deal with. Another result of higher overhead costs is higher prices Pizza Hut must charge. Obviously, Pizza Hut is not the low cost producer. They rely on their quality. Their godown is in Karachi, the distribution is made from Karachi so it is time consuming and costly.III. OpportunitiesThe Company can come up with innovative Pizzas, new flavors and recipes with different types of crusts and sizes etc. The company can open its restaurants in different part of the countries that have electric potential customers. The company can even introduce new, heavy and fresh food items related to pizza for example they can introduce fresh pizzas. The people are these days more concerned about their health and pizza hut can meet this contract by introducing fresh and healthy pizzas.IV. ThreatsThe competition in the Pizza industry is increasing, as customers now prefer and look for availability and affordability. The rising prices of special ingredients like cheese, used in pizzas. The company faces serious threats from other international restaurant chains like Dominos pizza etc. McDonalds even tried to introduce pizza in its product portfolio called McPizza. Besides these competitors the local restaurants that provide pizzas offer food item at more affordable prices as well as know the taste of the local people better. Many of its competitors are trying to capture the market share of the Pizza hut by introducing connatural kind of pizzas and food itemsPorters 5 ModelPorters 5 ForcesCompany stipulation Comments Threats of New entrants Well aware of new competitors. They are not shocked of it. Pizza hut has latest technology and their name is well true so lot of investment is required to enter the market and compete them.Bargaining powers of suppliers Pizza hut supplies its products from its own forms. So the bargaining power of suppliers is not related to their business Threat of substitute products Pizza huts prices are low than its competitors. So threat of substitute products is very low in pizza hut. Intensity of Rivalry among existing competitors Pizza hut has very less(prenominal) competitors in Pakistan. They provide best dine in at low cost. Pizza hut has only two competitors and has only established their prices are good so they have not much rivalry so far in Pakistan.BCG MatrixStarsChicken Fajita Chicken TikkaQuestion MarkChicken Lover property cowsCheese stuffers DogsGarlic BreadStars We place Pizza Huts product Chicken Fajita and Chicken Tikka in Stars Because these products are popular in customers and they also have High Market dowery and High Market GrowthCash Cows We place Cheese stuffers in Cash Cows because our product is well established and has High Market con duct and Low Market Growth. These products are likely to be popular with customers, which makes it easier for you to endeavor new opportunities.Question Marks Product Chicken Lover in mob Question Mark, because it has Low Market Share and High Market Growth. Chicken Lover arent generating much revenue right now, because we dont have a large Market share.Dogs We place Garlic bread of Pizza Hut in Category dogs because it has low Market share in a low-growth market. This product often dont make much Profit, but Pizza Hut dont need much investment either.Life Cycle Stages of the Business Units 2- Study life rhythm method stages of the Business Units of the company Where you place your Companys different business units? Position your companys different products in ADL matrixGAP AnalysisStated Observed consideration in company They set higher cleanliness standards. Their cleanliness level is not good They say their prices are low. The prices of drinks are very high. They say they hav e best hygienic kitchen. But their kitchen is not very hygienic. We choose best locations. Their some restaurants are not in good locations. We have big and wide dine in. Their dining is congested.